There's a particular shade of blue you only find on the New England coast — somewhere between hydrangea and horizon, the kind of blue that shows up in weathered shingle siding, in sailboat sails cutting across Nantucket Sound, in the flower beds lining a Martha's Vineyard front porch in late summer. If you're planning a wedding on the Cape, the Islands, or anywhere the salt air and shingle-style architecture set the tone, that blue is probably already living in your head as "the wedding color." The Coastal Collection was designed to put it on paper.

Where the Inspiration Comes From

Coastal draws directly from the visual language of Nantucket and Martha's Vineyard: hydrangea blooms in their signature blue-to-lavender gradient, weathered wood tones, soft sandy neutrals, and the kind of understated elegance that reads "old money summer" without ever feeling stuffy. It's the aesthetic of grey-shingled cottages with white trim, of hydrangea hedges spilling over garden gates, of a wedding that feels like it belongs exactly where it's happening.

This is coastal New England, not beachy Florida or tropical destination style. There's a difference, and it matters. Coastal leans into hydrangeas rather than palm fronds, into linen and denim-blue rather than turquoise and coral, into a quiet, collected elegance rather than a tiki-bar vibe. If your wedding vision includes a ferry ride, a lighthouse, or a reception tent on a bluff overlooking the water, this is the palette that was built for you.

What's in the Suite

Like every collection in the Heritage line, Coastal is a fully coordinated system — not just an invitation, but an entire paper experience that carries your color story and typography from the first save the date to the thank-you notes you send after the honeymoon. That includes the core invitation suite, save the dates, and the full lineup of day-of pieces: programs, menus, place cards, table numbers, and welcome signage, all designed to hang together as one visual story rather than a mismatched set of pieces ordered from different places.

The palette centers on that signature hydrangea blue paired with soft neutrals, so it works whether your wedding palette is monochromatic blue-on-blue or you're layering in blush, sage, or warm sand tones as accents. It's flexible enough to anchor a full-on nautical theme or to simply whisper "coastal" in the background of a more classic affair.

The Typography Story

Every Heritage Collection suite has its own hand-selected title typeface, chosen in Adobe Illustrator rather than pulled from a generic font list — it's part of what separates these suites from a template you could build yourself in twenty minutes. For Coastal, that typeface is Bemine, a script with a relaxed, breezy quality that mirrors the collection's easy elegance. It's confident without shouting, which is exactly the note a Nantucket or Martha's Vineyard wedding usually wants to hit: put-together, not performative.

Who This Collection Is For

Coastal is for the couple getting married somewhere the ocean is part of the guest experience, not just a backdrop for photos. It suits a tented reception on a bluff, a ceremony steps from a widow's walk, a rehearsal dinner at a harborside restaurant with the boats still coming in. It also works beautifully for couples who didn't grow up on the Cape or the Islands but fell in love with that specific New England shoreline aesthetic and want their wedding to nod to it, even if the ceremony itself is happening somewhere landlocked.

If you're drawn to hydrangeas over palm trees, to shingle-style over stucco, and to a color palette that feels like a Nantucket summer evening rather than a Caribbean afternoon, Coastal was built with your wedding in mind.

Making It Yours

Every piece in the Coastal Collection is fully editable in Canva, so you can adjust wording, swap in your own details, and print through our recommended print partner or take the files to a local printer of your choice — no design software or graphic design background required. The full suite is available for $49.99, with individual save the dates available separately for couples who want to test the collection before committing to the whole set.

Whether your wedding is happening on Nantucket itself or three states away with Nantucket firmly in your heart, Coastal gives your invitations the same quiet, collected elegance as the place that inspired them.

Frequently Asked Questions